This project was active between 2018 and 2024. I was able to collaborate with Edorex again in 2024 and 2025 to build and develop a completely new website for them.
The initial situation
For over 30 years, everything at Edorex AG has revolved around digitalisation. The result is software that likes to break new ground and optimally integrate itself into the user’s workflow. Unfortunately, the old branding did not express this progressive streak well enough. A new branding was needed. In a 5-day design sprint, we were able to work on a new concept together with the UX specialists at Edorex AG.
Goals and vision
The new branding, as well as the design of the new website, was conceived in-house by Soleil Zumbrunn. As far as the development was concerned, it was hoped that the website would be more intuitive to use, perform better and provide cross-links between projects, offers and blog posts. In addition, a separate database microsite was built in order to give more weight to this pillar of Edorex AG.
The result
A website like a drumbeat! The classic Edorex turquoise colour has been broken down into its components (blue and yellow), whilst fluid animations create a dynamic atmosphere and clear textures underpin professionalism and structure. edorex.ch and database.edorex.ch were embedded in a WordPress multisite installation, attaching great importance to top performance and a clean structure.
The development continues
Say Hello worked on this version of the website between 2018 and 2024, expanding its functions and layout and adding new features. The databases microsite and an internal tool for creating browser-based presentations with WordPress were integrated into the installation – both of which access team data (“Edomember“) from the main website.
The website was originally based on a customised editing tool, which I later expanded to include support for the WordPress Block Editor. This gave the Edorex team the opportunity to create their own page layouts and landing pages.
After six years of continuous support and development, the website was rebuilt from scratch in 2024, based on a new design by the internal Edorex team.
